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Branding Your Business Legally
Branding your business is the most fun- but riskiest- thing you do as a business owner. Check out this video for the highlights of branding your business legally. Once you’re done, check out the posts about protecting your business names, conquering content thieves, and what to watch out for in your web developer’s contract.
Read MoreCreating Zen Client Relationships
Clients are why most of us get into our businesses in the first place, so keeping them happy keeps us happy (if the right systems are in place!). This video is all about keeping your client relationships peaceful- setting the expectations and delivery and protecting their privacy (and your content).
Read MoreProtecting Client Privacy
**Be sure to check out the update to this post, which covers new (for 2018) European Union privacy rules (yep, they apply in the US, too)** It’s the first day you start building your reputation online as an expert in your niche, and you have a ton of things to think about! Do you remember…
Read MoreHow To Take Payment Over The Phone LEGALLY
Identity theft is big news lately, and so the most prepared business owners use secure payment providers to minimize the risk to their clients. For many of us who sell online, especially when selling a low price point item, allow customers to enter their payment directly. For this, you still want to document your customer’s…
Read MoreHow To Create Your Terms Of Purchase For Digital Products
Even if you are a service provider, digital courses and downloadable, passive products will likely come across your radar as you consider the ways to scale your business without creating more work for yourself or your team. Just like a contract with a one-on-one client or for a group program, you still need to lay…
Read MoreUltimate Guide To A Great Client Agreement
Here is one big tip for you when it comes to client agreements. Because you are a business, you are held to a high standard in the eyes of the law. The standard is: Say what you mean, and mean what you say. Let me explain. Courts rightfully consider business owners to be sophisticated people, even…
Read MoreUsing Other People’s Content And Images Legally
In our sharing, social media-driven world, it’s easy to forget that content and photos are exclusively owned by the person who created them, and just because they have shared it, does not mean it’s free for the taking. In fact, using other people’s content and images illegally (albeit accidentally or with the best intentions) is…
Read MoreWorking With Designers and Developers
Working with a developer or designer to make your vision a reality means handing over creative control in a big way- usually with a price tag to match. In this post, you will learn the 5 most common problems in these relationships so you can be prepared before things fall apart. Plus, I’ll show you how you…
Read MoreBare Minimum Estate Planning
If you’re thinking that estate planning sounds like something for old people, you might be partially right! But really, business owners and families with kids stand to gain the most from a simple estate plan- because the right plan helps during life, too. Here’s the quick rundown of what an estate plan does: – Ensures your…
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