Government
Text Privacy Rules
Privacy for Text Opt Ins Texting is the newest way to reach your audience, and the benefits are clear. Texts have high open rates and can feel more natural than email. As with all marketing messages, there are some important rules to follow when it comes to text privacy. 1. Express, Written Consent. You will…
Read MoreFacebook ad basics
Facebook ads have been a game changer for many small business owners I work with, and in my own business. The ability to get in front of targeted audiences, relatively inexpensively, has leveled the playing field in a lot of ways with big brands. As with any “magic bullet,” there are things to know before…
Read MoreSeparating Personal and Biz
So you’ve set up your LLC or corporation (or not.. click here to learn if it is time). Now what? The importance of actually separating your business and personal lives is one of the most overlooked conversations in the business world. There are three big reasons to keep these separate (practical, money-saving, and protection) and…
Read MoreDisability Accessible Websites
Personal note: For those who are new to my community, you may not know that I run an in-person elder law practice in Las Vegas… this group is so under-served and I just love my seniors! Anyway, the disability issue is near and dear to me because I see so many struggle to navigate the…
Read MoreSpecial Topics in Health and Wellness
Coaches in the health and wellness industries offer great results to clients who are not served well by DIY approaches or the medical profession’s often medication-oriented/5-minutes-with-the-doctor paradigm. There is no doubt that coaches fill the need, but they need to be careful about how their services are offered. Here are five best practices to consider…
Read MoreRefund Policies
Refund requests can be disappointing and easy to take personally. They can be stressful to fight, too, especially if you are relying on that client’s payment to keep your business flowing. In this post, we’ll go over the best practices to avoid refund requests in the first place, how to defeat them if someone is…
Read MoreSending Legal Emails
Once the email autoresponder is set up, most of us don’t give it much thought again. But email, which can be the biggest source of exposure and revenue in our online businesses, does carry specific legal requirements. Here are the top three: Your unsubscribe button should work in one click. You can ask for feedback…
Read MoreFacebook Group Rules
Starting or managing a Facebook group? Starting a Facebook group is a great way to engage with your audience in an informal, fun way. This page will help you keep your audience engaged and feeling safe in your corner of the internet. There are two legal things to remember about your group: As the owner,…
Read MoreAffiliate Sales Rules
Affiliate Sales Rules Selling someone else’s products or having someone promote your products for a commission is a common way to increase exposure and sales. Often, the idea is that the person promoting the product or service gives a review of it (or with influencer marketing, is simply seen with the product) that encourages their…
Read MoreBusiness Setup Basics
Starting a new business can seem daunting because there are so many forms to fill out! Agencies to contact! and decisions to be made! Use this handy checklist to determine whether your business is meeting all the local requirements on Day 1. Each state and county (and city) is a little different, but using this…
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