Customers
Sending Legal Emails
Once the email autoresponder is set up, most of us don’t give it much thought again. But email, which can be the biggest source of exposure and revenue in our online businesses, does carry specific legal requirements. Here are the top three: Your unsubscribe button should work in one click. You can ask for feedback…
Read MoreFacebook Group Rules
Starting or managing a Facebook group? Starting a Facebook group is a great way to engage with your audience in an informal, fun way. This page will help you keep your audience engaged and feeling safe in your corner of the internet. There are two legal things to remember about your group: As the owner,…
Read MoreAffiliate Sales Rules
Affiliate Sales Rules Selling someone else’s products or having someone promote your products for a commission is a common way to increase exposure and sales. Often, the idea is that the person promoting the product or service gives a review of it (or with influencer marketing, is simply seen with the product) that encourages their…
Read MoreNegotiating Your Client Agreement
I coaching industry friend recently asked what to do with two prospective clients, both of whom were trying to make changes to her client agreement. Here’s an inside look at what I advised her: Negotiating is the norm in biz, but…. the types of things your client wants to change or take out of client agreement…
Read MoreKim K.’s Legal Backside!
Love her or hate her, Kim Kardashian is at the helm of an empire. This week’s post looks at some of the legal steps Kim is taking to keep her brand protected, just like the rest of us mere mortals should be doing- and some of the places she is lacking protection. Cookies Privacy was…
Read MoreGary V.’s Legal Side
Gary V. doesn’t hold back, and for that reason, he is a super successful but also highly polarizing figure in online marketing. In fact, my own JV partner (and the tech genie behind DGLaw) calls herself the anti-Gary V! #workhardernotsmarter Anyway, I was curious whether Gary’s off the cuff style translated to the way he…
Read MoreCollecting Past Due Payments
No business owner likes to get the “card declined” email from their payment processor, but it is inevitable. Proof: the largest companies in the world publish their earnings results every quarter, and right below the “Revenue” line is the “uncollected revenue, returns, and chargebacks” figure. They have all the resources in the world, but there…
Read MoreBusiness Identity Basics
Every business, just like every person, has an identity. What makes a business identity? It’s how you form your company, how it is known in the marketplace, and what you are promising your prospects. In this video, I’ll touch on LLCs, guarantees, and testimonials.
Read MoreWhat really happens in a lawsuit
Knowledge is power, so in this post, I am going to put a few myths to rest about the dreaded L-word, lawsuit. You will not hear me talk much about lawsuits because I find prevention much more palatable and inexpensive. But occasionally things go to the next level, and I want my audience to understand…
Read MoreCreating Zen Client Relationships
Clients are why most of us get into our businesses in the first place, so keeping them happy keeps us happy (if the right systems are in place!). This video is all about keeping your client relationships peaceful- setting the expectations and delivery and protecting their privacy (and your content).
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